When COVID-19 hit, the Winter Park Chamber, like so many others, mobilized to work on a multitude of issues outside of the typical purview of a chamber, even creating an Economic Recovery Task Force. “We became aware of needs that we didn’t traditionally look at, like poverty and food insecurity,” says the chamber’s president/CEO, Betsy Gardner Eckbert, IOM. “Afterward, we thought we needed to create a tool measuring total prosperity where everyone could plug in and see the factors that create prosperity.”